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 Diva - A privately owned company, was founded in 1942 in Tel Aviv by Mr. and Mrs. Hirschthal. The business started in a small room making brassieres per order for the wife of the British officers, stationed that time in Israel. In 1948 Diva started to manufacture swim-wear using the know-how of brassieres and lingerie. Immediately, Diva started to export to Egypt and Lebanon and later to Europe and the U.S.A. In the 70’s Diva became a name known for elegance, perfect fit, exclusivity in design and fabrics as-well. Diva is the essence of perfection in taste level and innovation in swimwear and beachwear.
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